#BTF Campaign Spotlight
– Flu Season Is Coming! –
As we turn the page to September, there’s no escaping it – flu season is officially coming! Don’t panic, it’s actually a good thing! Did you know 70% of flu shot opportunities go unfulfilled? Well, they do. In fact, last year’s high flu levels mean even more consumers are likely to get a flu shot this season. So, why not do everything you can to make sure your patients understand the importance of not only receiving a vaccine, but the convenience of receiving it in your pharmacy?! And remember, every encounter is an opportunity for you to provide value-based care to your patient and their families. Curious what that looks like? Watch the video above!
September Spotlight Campaign: Flu Campaign
Now you may be wondering, “Where do I start?” Good question! The first step is to recruit patients for said vaccination. How do you do that? Another good question! Simply record and send a Flu Campaign to your patient population. With the option to send your flu campaign as either a call or a text, PrescribeWellness gives you both an effective and efficient way to reach and connect with your patient population. A flu campaign is also very easy to set up, and since it’s automated, it’s a big time saver! Click here for campaign information.
Quick Tip: Pick Your Texting #
In case you don’t know, Two-Way Texting is now included in PharmacyGrowth! With Two-Way Texting you can send and receive texts from a land line – either use your existing pharmacy phone number, or get a brand new dedicated number. If you haven’t selected your Two-Way Text number do it today, and then make sure to update your Google My Business listing! For more information on how to update your Google My Business listing, click here.
Come On Down: Care About PrescribeCare
By now you know that PrescribeCare makes documenting encounters and getting paid for services easy. But what you may not know is that we are actively recruiting high-performing pharmacies to participate in current and pending payment opportunities. Click here to raise your hand for our newest program, PharmacyUnited.
How to create a successful vaccine program:
Dr. Jeff Goad, PharmD
This month we are featuring Professor and Chair of Chapman University’s Department of Pharmacy, Dr. Jeff Goad, PharmD.
What are three keys to a thriving vaccination program?
- Conquer Barriers To Entry: Obtain your National Provider Identification (it’s free to apply!) and use your authority as a pharmacist to administer vaccines. Also, take advantage of Collaborative Practice Agreements, because they allow pharmacists to contract with a physician and work under a clearly defined protocol.
- Maintain Inventory Control: Determine which vaccines need be to stocked year-round vs. seasonal. Also, identify the needs of your patient population, and order inventory accordingly.
- Marketing / Patient Identification: Don’t be a reactive vaccinator! Establish who you want to market to in your community, and then target that demographic with bag stuffers, in-store signage, social media campaigns, and email/text communications – all of which helps patients to self-identify. Also, encourage primary care physicians to refer you their patients for vaccinations.
And in case you missed out on last month’s edition of A Year #BeyondTheFill, check it out here!
Receive a FREE September Social Planning Calendar!
Like all of this, but don’t think you have the time to write it out? No problem. Each month, we curate suggested content for social media based on relevant themes and topics. Fully personalized, easy to customize for your patients’ interests and needs. For those with PharmacyReach, templates are available for your social calendar. To receive a FREE copy, just fill out the form and an electronic editable social calendar with recommended content will be emailed to you.