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Pharmacy Operations

Are You Ready for Open Enrollment?

PrescribeWellness Team · October 28, 2021

Elderly women consulting community pharmacist about open enrollment

With summer winding down, Open Enrollment will once again be here before you and your pharmacy staff know it! With the many complexities of the Medicare enrollment process, and given the pharmacist’s unique position and ability to educate patients about their options, Medicare plan reviews serve as an important and valuable way to ensure your customers end up with the right plan. Plan reviews also benefit your pharmacy by offering another opportunity to leverage the powerful patient-pharmacist relationship to increase customer loyalty, patient adherence, and revenue growth. In fact, studies show patients who receive a plan review are 30% more likely to stay with that pharmacy.1

While conducting effective Medicare plan reviews can be a difficult and daunting process, it certainly doesn’t have to be—especially when your staff has the PrescribeWellness tool at its disposal.

The PrescribeWellness Difference

Our Medicare Plan Review solution provides your pharmacy staff with the support needed to ensure your practice and patients enjoy a successful Open Enrollment season. Simplifying workflow is helpful in any practice, and especially in your pharmacy. The PrescribeWellness Medicare Plan Review solution not only identifies and recruits Medicare-eligible candidates for plan reviews, but it allows pharmacists to quickly and easily access side-by-side plan comparisons—an efficient and effective way to highlight the various options and help ensure patients choose the right plan.

Filter For Success

Honing your focus through the Medicare Plan Review solution can optimize patient care, pharmacy revenue, and your time.

By leveraging advanced filtering capabilities, your pharmacy staff can strategically prioritize and target high-impact Medicare-eligible patients, such as those with the highest billing totals, plan costs, and patients on multiple maintenance medications, or who have low medication adherence. In fact, the PrescribeWellness tool even lets you filter for patients with an upcoming 65th birthday, allowing your staff to always stay one step ahead of your population!

Video graphic listing the advantages of Medicare Plan Reviews

Communication is Always Key

There is a big difference between communicating and communicating effectively. Integrated into your Patient Engagement Center (PEC), the PrescribeWellness Patient Communications tool helps facilitate actionable interventions by sending proactive, targeted communications to introduce patients to a Medicare plan review. With the option of sending an OnDemand message recorded in the voice of the pharmacist or a customizable text message, the PrescribeWellness patient communication tool allows your pharmacy staff to meet patients where they are—and in the manner they want to be met—fostering stronger and more personalized customer connections.

And don’t forget to take advantage of the Marketing kits available through the PrescribeWellness Success Center, which help support your pharmacy practice, as you continue to transition into a healthcare destination focused on delivering personalized patient-centric care.


To learn more about how PrescribeWellness can support your community pharmacy practice to implement and sustain a successful Medicare plan review program, please contact us today.

References

  1. What Pharmacists Should Know Before Medicare Open Enrollment

About PrescribeWellness Team

Inspiring collaboration for better health.

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